We at Aspirata Ltd are committed to respecting your online privacy and recognise your need for appropriate protection and management of any personally identifiable information (“Personal Information”) you share with us.

Aspirata Ltd has established this Online Privacy Policy so that you can understand the care with which we intend to treat your Personal Information.

Read very carefully:

Who do we contact?

Aspirata Ltd only contacts individuals who specifically request that we do so, or in the event that they have signed up to receive our free newsletters, or have actively joined our community.

What information do we collect?

In general, you can visit Aspirata Ltd Web pages without telling us who you are or revealing any Personal Information about yourself. If, however, you choose to interact with us further, then we will collect relevant information to enable us to serve you in the best possible way. Aspirata Ltd collects information in two categories:

1. Personally Identifiable Information (PII) 

  • name and e-mail address - provided by you for registration to receive our free newsletters.

  • name, postal address, phone and credit card information - provided by you when contributing to our work.

  • demographic information - used to improve our marketing, products and services.

All such information is strictly protected and used only for delivering the content and products the user has signed up for or purchased, or for finding other people who may find our information valuable. This information is NEVER used for other purposes and is NEVER shared with 3rd parties for their own use.

A note about demographic information:

We may contract with information providers that help us better understand people visiting our sites and advertise to those who find our content relevant. We may share PII with such companies provided that they have explicit policies to not share our data with any other parties and solely for the purpose of helping us understand our customers better. This technique is also called “database marketing”. It is practiced by virtually every corporation. Every consumer can assume that there is a fair amount of available data about them, including personal data such as buying preferences and education level.

There is no central “opt out” place that we are aware of. There are efforts underway to reach a standard that would apply automatically based on browser settings.

Regardless of the state of privacy as a whole, you can avoid us finding out extra demographic information about you by doing the following:

1. email us at
2. in the subject line write: “Privacy - opt out of demographic information”
3. make sure you enter the same email that you provided as customer or subscriber

2. Anonymous Usage History (non PII) 

This information is strictly limited to the history of activities that the user engaged in while on our site. It does NOT include any personally identifiable information (PII).

For example, the string "sub+customer" in a cookie (see below for what cookies are) might indicate that you are both a subscriber AND a customer.

The purpose of this information is to improve your experience.

For example, by storing the fact that you are already a subscriber, we do not need to bother you with an irrelevant subscriber box.

Similarly, by noting that you are a customer, we can "bookmark" the last video frames you watched in our member area and remind you of this the next time you visit.

There is a small subset of this history that we use with 3rd parties, such as Google, for the purpose of measuring and improving the efficacy of advertising campaigns.

Some of these third parties, aggregate such information across many websites. This allows them to identify users who are more likely to be interested in specific offerings like fashion, sports, education and so on.

As an Internet user, you may experience the results of such aggregation by noticing how the ads displayed on Yahoo, for example, better match your interests (the optimistic scenario), or at least more closely match a website that you recently visited.

Whether you find this annoying and spooky or helpful and relevant, or perhaps both, you are in good company. This area of Internet advertising is new and controversial. The trade-off between privacy vs. commercial efficiency has a long history, for example the "Do not call" list.

In any event, it is likely that either the government or the industry will adopt some form of "opt out" capability in the future to address these concerns.

What are cookies/clear GIFs and how do we use them?

Cookies: Like many other commercial sites, our site utilises standard technologies called "cookies" and clear GIFs to collect information about how our Site is used. A cookie is a small data text file, which a website stores on your computer's hard drive (if your web browser permits) that can later be retrieved to identify you to us. Cookies were designed to help a website recognise a user's browser as a previous visitor and thus save and remember any preferences that may have been set while the user was browsing the site. A cookie cannot be read by a website other than the one that set the cookie. A cookie cannot pass on a computer virus or capture any of the Personally Identifiable Information.

You may set most browsers to notify you if you receive a cookie, or you may choose to block cookies with your browser, but please note that if you choose to erase or block your cookies, you will need to re-enter your original user ID and password to gain access to certain parts of the site. You may also break the tracking to affiliate commissions.

Clear GIFs: At times, we work with third-party service partners that employ clear GIFs (also known as pixel tags, single pixel GIFs, web beacons or action tags) for our benefit to help us measure advertising effectiveness. Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of our users. The main difference between the two is that clear GIFs are invisible on the page and are much smaller, about the size of the period at the end of this sentence. Clear GIFs are not tied to your Personally Identifiable Information and only track the visitor traffic and behaviour to and on our Site.

Clear GIFs can "work with" existing cookies on a computer if they are both from the same website or advertising company. That means, for example, that if a person visited "", which uses an advertising company's clear GIF, the website would match the clear GIFs identifier and the advertising company's cookie ID number, to show the past online behaviour for that computer. This collected information can be shared with the advertising company. We do, at times, provide such information to our third-party advertising service partners, but that information never includes personally identifiable information.
Tracking technologies may record information such as Internet domain and host names; Internet protocol (IP) addresses; browser software and operating system types; click-stream patterns; and dates and times that our site is accessed. Our use of cookies and other tracking technologies allows us to improve our Web site and your Web experience. We may also analyse information that does not contain PII for trends and statistics.

To protect your privacy, we have adopted the following principles:

  • Notice

  • Choice

  • Security

  • Access/Accuracy


Where Aspirata Ltd collects PII on the web, we intend to post a purpose statement that explains why PII will be collected and whether we plan to share such Personal Information outside of Aspirata Ltd or those working on Aspirata Ltd's behalf. Aspirata Ltd does not intend to transfer PII without your consent to third parties who are not bound to act on Aspirata Ltd's behalf unless such transfer is legally required.


You may choose whether or not to provide Personal Information to Aspirata Ltd. The notice we intend to provide where Aspirata Ltd collects PII on the Web should help you to make this choice. If you choose not to provide the PII we request, you can still visit most of Aspirata Ltd Web sites, but you may be unable to access certain options, offers, and services that involve our interaction with you.

If you chose to have a relationship with Aspirata Ltd, such as a contractual or other business relationship or partnership, we will naturally continue to contact you in connection with that business relationship.


Wherever your Personal Information may be held within Aspirata Ltd or on its behalf, we intend to take reasonable and appropriate steps to protect the PII that you share with us from unauthorised access or disclosure.


To the extent that you do provide us with Personal Information, Aspirata Ltd wishes to maintain accurate Personal Information. Where we collect PII from you on the Web, our goal is to provide a means of contacting Aspirata Ltd should you need to update or correct that Information. If for any reason those means are unavailable or inaccessible, you may send updates and corrections about your PII to and we will make reasonable efforts to incorporate the changes in your PII that we hold as soon as practicable.

How do we store your email information?

Your email information (email address, first name) is stored at the list server that delivers Aspirata Ltd newsletters. Your information can only be accessed by those who help manage those lists in order to deliver e-mail to those who would like to receive Aspirata Ltd's newsletters.

All of the newsletters that are sent to you by Aspirata Ltd include an unsubscribe link in them. You can remove yourself at any time from our newsletters by clicking on the unsubscribe link.

Third Party Services

Third parties provide certain services available on Aspirata on Aspirata Ltd’s behalf. Aspirata Ltd may provide information, including PII, which Aspirata Ltd collects on the Web to third-party service providers to help us deliver programs, products, information, and services. Service providers are also an important means by which Aspirata Ltd maintains its Web site and mailing lists. Aspirata Ltd will take reasonable steps to ensure that these third-party service providers are obligated to protect PII on Aspirata Ltd’s behalf.

Aspirata Ltd does not intend to transfer PII without your consent to third parties who are not bound to act on Aspirata Ltd’s behalf unless such transfer is legally required. Similarly, it is against Aspirata Ltd’s policy to sell Personal Information collected online without consent.

Children’s Privacy

Aspirata is not specifically structured to attract children. Accordingly, we do not intend to collect PII from anyone we know to be under 13 years of age although we currently do not take steps to verify the user to that extent.


We are committed to privacy, are actively involved in and support current industry initiatives to preserve individual privacy rights on the Internet. Protecting your privacy online is an evolving area, and Aspirata Ltd Web sites are constantly evolving to meet these demands.

Aspirata Ltd strives to comply with all applicable laws around the globe that are designed to protect your privacy. Although legal requirements may vary from country to country, Aspirata Ltd intends to adhere to the principles set forth in this Online Privacy Policy even if, in connection with the above, we transfer your Personal Information from your country to countries that may not require an “adequate” level of protection for your PII. In other words, our goal is to provide protection for your PII no matter where that PII is collected, transferred, or retained.

If you have any comments or questions regarding our Online Privacy Policy, please contact us at

While we cannot guarantee privacy perfection, we will address any issue to the best of our abilities as soon as possible.

Your Consent

By using this Web site, you consent to the terms of our Online Privacy Policy, Terms and Conditions of Use, and to Aspirata Ltd processing of Personal Information for the purposes given above as well as those explained where Aspirata Ltd collects Personal Information on the Web. Should the Online Privacy Policy change, we intend to take every reasonable step to ensure that these changes are brought to your attention by posting all changes prominently on our web site for a reasonable period of time.

Updates & Contact

This policy may be changed at any time at Aspirata Ltd’s discretion. If we should update this policy, we will post the updates to this page on our Website. This policy was revised October 01 201.

If you have any questions or concerns regarding our privacy policy please send us your question to